Massage & Bodywork

MAY | JUNE 2016

Issue link:

Contents of this Issue


Page 36 of 133

34 m a s s a g e & b o d y w o r k m a y / j u n e 2 0 1 6 Where does value come from? Most people think the material objects in our lives have value. They do not. Value comes from within us and is placed on the objects in our lives. Things have no inherent value. A thing is only valuable if you perceive it as having value. For example, let's choose an object: a A A battery. Imagine you are offered the finest A A battery in the world. It is long-lasting, gives great power, and all the experts agree it is excellent. That A A battery is very valuable, right? Well, not exactly. What if your flashlight only takes a C battery? It does not matter how amazing the A A battery is; it is of no use to you and has no value. In this instance, you would be happier to have the worst C battery in the world, and that terrible C battery would be far more valuable to you than the best A A battery. The value of an object is only determined by the value the people in relationship to that object give it. It's the same for your bodywork services. A lot of people think a massage has a set value. They think that because they typically see a massage session offered for $60, $85, or $110, that a massage must hold that value. This is just not so. Massage, like the battery, has no inherent value. All of the value placed on a massage is put there by the people involved. MINDFUL MONEY best practices Define Your Value Appreciating Yourself is the First Step By Jennie Hastings No one will ever ask you to raise your prices; however, many people will agree to match you in the amount of value you place on yourself.

Articles in this issue

Archives of this issue

view archives of Massage & Bodywork - MAY | JUNE 2016