Massage & Bodywork

JULY | AUGUST 2018

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A B M P m e m b e r s e a r n F R E E C E a t w w w. a b m p . c o m / c e b y r e a d i n g M a s s a g e & B o d y w o r k m a g a z i n e 89 Running your business is time consuming and costly—having some outside help would surely make life easier, wouldn't it? Of course it would! But, like many small business owners and entrepreneurs, you may not have the required resources to hire outside help. In this digital era, help is just a click away. But, even though we all know "there's an app for that," mobile applications can be costly too (initially and with continuous monthly fees). Getting help—even online help—may not make economic sense either. What if there were fully functioning, mobile business applications available to you—and they were all free to use? There are! In this article, we're sharing business apps (you may or may not have heard of ) that will help you build, organize, and grow your business—without breaking the bank. Where's the Money? WAVE (ANDROID, IOS, PC) Wave offers free accounting software and two companion apps (a mobile receipt scanning app and an invoicing app) that allow you to connect your bank accounts, track sales and expenses, manage invoices and receipts, generate reports, and prepare for taxes. Made specifically for small businesses with fewer than 10 employees, you can create your Wave account in seconds. Just enter your email address and a desired password, or use your Google account. You can then customize your account by filling out your company name and business type, and Wave will create a suitable dashboard for your business needs. You'll also be prompted to enter your contact information (business address, fax, and phone number) so it will automatically appear on your invoices and other documents. Wave allows you to schedule and send invoices to clients, and you can set up automatic payment reminders to encourage your clients to pay on time. Securely connect Wave with your bank, credit card, PayPal, and 10,000 other financial institutions to automatically download and import expenses, deposits, and other financial data in real time. Also, automatically sync your data with Wave, and you won't have to manually input transactions. HURDLR (ANDROID, IOS) Looking to maximize your 1099 income tax deductions? Use Hurdlr. By auto-tracking all your income streams, expenditures, and tax deductions—in real time and on the go—Hurdlr saves you time and money. Created for small businesses and entrepreneurs, Hurdlr integrates with Square, PayPal, FreshBooks, and thousands of banks to import your past and future expense reports automatically. Hurdlr can also provide you with real-time quarterly and year-end tax estimates, at the push of a button, and you can export your detailed expense reports (including receipts) to any email address or cloud storage provider. Marketing Matters INSIGHTLY CRM (ANDROID, IOS, PC) Building relationships with clients (current and potential) is important for business stability and growth. Insightly, a customer relationship management (CRM) app, can help you maintain these important relationships by managing your client interactions, leads, sales opportunities, and projects. Insightly is flexible, customizable, and accessible. Using your computer and mobile device, you can add new contacts on the go, scan business cards, access to- do lists, and save time by adding voice memos to leads and opportunities. MAILCHIMP (ANDROID, IOS, PC) Whether you're in your office or on the go, MailChimp is ready and able to create and send emails, manage subscribers, and stay on top of your marketing plan. With the app, you can manage your lists, add new subscribers, send campaigns (you created on your computer), and view your reports. MailChimp is one of the best ways to manage complex mailing lists and create email campaigns to make your business stand out from the crowd. The service is free for up to 2,000 subscribers and 12,000 emails per month. CANVA BUSINESS CARD CREATOR (ANDROID, IOS, PC) No graphic design experience? No problem! Canva is a drag-and-drop business card creator, and all the layouts are free. With over 8,000 templates and a very large library of free images (or you can upload your own), creating a professional-grade business card is a cinch. And, besides printing your business card, you can distribute it via email blast, social media, or upload it to your website. Canva offers 1GB storage and premium in-stock photography (at only $1 each), and up to 10 employees can use the Canva Business Card Creator for free. GOOGLE MY BUSINESS (ANDROID, IOS, PC) Want a free and easy way to advertise your business and interact with potential clients? Use the My Business tool to manage your online presence across Google (including Search and Maps), update your company information (name, location, hours), upload pictures and video, interact with clients, and manage reviews. Also learn how customers find you, where they're coming from, and how they are interacting with your business listing.

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