Issue link: https://www.massageandbodyworkdigital.com/i/329694
I t p a y s t o b e A B M P C e r t i f i e d : w w w. a b m p . c o m / g o / c e r t i f i e d c e n t r a l 31 Les Sweeney is ABMP's president and resident blogger. Contact him at les@abmp.com and read his blog on www.abmp.com. Kristin Coverly, kristin@abmp.com, is the manager of professional development at ABMP and teaches workshops for therapists and instructors across the country. Both are massage therapists with business degrees who care about you and your practice. Want more? Check out their ABMP BizFit video tips on www.abmptv.com. 9. IF YOU'VE BEEN IN PRACTICE FOR MORE THAN A YEAR, WHAT IS YOUR BUSIEST TIME OF YEAR? WHAT IS YOUR SLOWEST? DO YOU KNOW WHY? Add 5 points if you know what month and/or season; 0 points if you answer, "I give massage at the same speed all year." LS: This is a great example of making your life manage your practice, rather than letting your practice manage your life. If you know that you always get busy in May and June, but slow in July, schedule your time off for July. When my kids were born, I remember people telling my wife and me, "Sleep when the baby sleeps." I learned the hard way what that meant. Rest when your clients rest; although, really, your clients rest when they see you, so maybe that doesn't truly make sense. Make hay while the sun shines. Strike while the iron's hot. Be the ball, Danny. You know what I mean. 10. WHAT'S THE NEXT LIVE OR ONLINE CONTINUING EDUCATION (CE) COURSE YOU'RE GOING TO TAKE? Add 5 points if you have one scheduled; 0 points if you don't. KC: We're surrounded by incredible opportunities to learn new modalities, theories, techniques, and marketing skills to grow our practices—take advantage of them! Every time you learn something new, you expand your ability to help your clients and you make your practice even more interesting for yourself. Attend a live workshop for extended training and networking with other therapists. Do an online course or webinar for shorter bursts of inspiration on your own timeline. The key is to put continuing education on your schedule in advance so it doesn't get lost on your long to-do list behind going to the dentist and buying groceries. Aim for at least one CE growth moment each quarter. Before you tell me that's not doable, I'm going to remind you that webinars are only about an hour long. I'll put money down that you have an hour (or more) available every three months. Want immediate education? Keep fl ipping the pages of this award-winning magazine! Visit ABMP's Career Development Center at www.abmp.com/members/career_development.php to choose your next CE experience. Bonus: ABMP members watch archived webinars for FREE! Les Sweeney is ABMP's president and resident blogger. Contact him at les@abmp.com and read his blog on www.abmp.com. Kristin Coverly, kristin@abmp.com, is the manager of professional development at ABMP and teaches workshops for therapists and instructors across the country. Both are massage therapists with business degrees who care about you and your practice. Want more? Check out their ABMP BizFit video tips on www.abmptv.com. education on your schedule in advance so it doesn't get lost on your long to-do list behind going to the dentist and buying groceries. Aim for at least one CE growth moment each quarter. Before you tell me that's not doable, I'm going to remind you that webinars are only about an hour long. I'll put money down that you have an hour (or more) available every three months. the pages of this award-winning magazine! HOW DID YOU DO? 35–50+ points: Congrats! You know your business. We're surprised you had time to read this—oh, that's right, you are managing your practice and allowing for free time. Good job by you! 20–34 points: You're getting there, but you need to work on your practice management skills. 0–20 points: Thanks for reading this. Now put the magazine down and get to work! TIP