Do Your Products Refl ect Your Ethics?
BY MARY GENTRY S
electing personal care products can be overwhelming, to say the least. Product choices are endless and the marketing angles are just as numerous, sometimes leaving us with the feeling of label-claim overload. Just a few decades ago, product selection was simple, based primarily on cost and brand name identifi cation. Now, however, the market is an entirely new world of organics, natural, sustainable, exotic ingredients, and a host of claims to match.
50 massage & bodywork may/june 2010