business side BY WILLIAM J. LYNOTT
EDITOR'S NOTE: IN 2009, THE EDITORS OF MASSAGE & BODYWORK ARE OFFERING A VARIETY OF BUSINESS STRATEGIES TO HELP LEVERAGE YOUR PRACTICE AGAINST A WEAKENED U.S. ECONOMY. THIS ARTICLE, AND FUTURE BUSINESS SIDE FEATURES, WILL HELP YOU MAKE SOUND FINANCIAL DECISIONS. IN UPCOMING ABMP MEDIA (ABMP.COM, DIFFERENT STROKES, ETC.), MEMBERS WILL NOTICE A NEW LOGO. ABMP BIZFIT SPOTLIGHTS BUSINESS RESOURCES DEDICATED TO HELPING PRACTITIONERS UNDERSTAND AND OVERCOME A CHALLENGING ECONOMIC CLIMATE.
22 massage & bodywork january/february 2009