DS 3
Different Strokes is published by Associated Bodywork & Massage Professionals
800-458-2267
expectmore@abmp.com
ABMP.com
Karrie Osborn, editor, karrie@abmp.com
James Sutherlin, senior graphic designer, james@abmp.com
Jean Robinson, government relations director, jean@abmp.com
BEST ADVICE
Do you have all your holiday business plans in place? Now is the time
to gear up for your November and December gift certifi cate sales. Did
you know that approximately two-thirds of US consumers spent more
than $31 billion on gift cards during the 2014 holiday season, with
many of those sales taking place between December 20–25? Are you
ready to meet those holiday demands? Will you be selling paper gift
certifi cates, gift cards, or both? Will customers be able to purchase these
online? ABMP partners with TheGiftCardCafe.com to bring you options
for instant gift card sales. Log in to your member page and look under
"Member Discounts" for all the details.
ABMP BizFit Tip
Check Out
This Webinar:
"Yes, You Can
Market Your Practice!
Essential Marketing
Skills Made Easy."
In this free webinar,
let ABMP's Manager
of Professional
Development
Kristin Coverly
walk you
through some
grassroots
marketing
strategies to
bring clients
in the door.
She'll show you
how to create a strong
marketing message to
let people know who
you are and get those
target clients to seek
you out. You can
even earn one CE
after taking and
passing a short quiz.
Find this fun webinar
and more in ABMP's
Education Center at
www.abmp.com.
Gearing Up for Gifting
Newest Ebook Debuts for
ABMP Certifi ed Members
Get Connected: Let Technology
Improve Your Practice, the fourth
offering in our Certifi ed member ebook
series, is ready to download. This
Certifi ed-only member benefi t is fi lled
with great tips and advice on making
technology work for you.
Certifi ed members can log in and
fi nd the ebook under "Certifi ed
Central." Interested in becoming a Certifi ed member?
Visit www.abmp.com/practitioners/certifi ed-central to learn more.
Be sure to check the gift certifi cate and gift
card laws in your state. For a general overview
of these laws, visit www.ncsl.org.
