Stars
By Esther Pearson
Carl McMillan, owner of Becoming Whole Wellness in
Durham, North Carolina, knows the value of sharing client
reviews online where potential customers can read them. How
does he get these reviews? While many are left by happy customers
eager to share their exceptional experience, most are gathered
using a highly complex, top-secret strategy—he asks for them.
www.abmp.com. See what benefits await you. 61
