6%
PREFER TO PAY
WITH A CHECK
16%
PREFER TO PAY
WITH A CREDIT CARD
27%
PREFER TO PAY
WITH CASH
44%
PREFER TO PAY
WITH A DEBIT CARD
Surprised this is so low? If you
only accept cash or checks, it's
time to face the fact that clients
prefer newer methods of payment.
If your practice is not set up to accept credit card
payments, you aren't serving a majority of your clients as
well as you could be. You can use your smartphone to
process charges with companies like CellCharge (ABMP
members receive a discount), GoPayment, and Square.
There's nothing wrong with accepting cash, unless the IRS finds
you don't report it correctly at the end of the year. Accept it, record
it, report it, and you'll be in the clear.
This is good news for you. Fees charged to you
for payment by debit card are usually less than
those charged for credit cards. Consider using
the word "debit" when asking clients if they'd like
to pay by card, and make sure your marketing
materials say it as well.
Jed heneberry is associate editor for
ABmP. Contact him at jed@abmp.com.
www.abmp.com. See what benefits await you. 99
