Massage & Bodywork

September/October 2013

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Who is your perfect client? The perfect client knows bodywork is an integral part of health and wellness. You can count on them for repeat visits and quality referrals. They are involved in the community and shop locally. Massage & Bodywork promotes professionalism among practitioners, stimulates healthy dialogue, and expands the knowledge of those in the field to advance their success—while remaining mindful of the breadth of bodywork backgrounds, beliefs, and modalities. STAFF leslie a. young, editor-in-cHieF leslie@abmp.com darren buFord, managing editor darren@abmp.com Attract the clients you really want with one simple tool: local gift cards. Karrie osborn, senior editor karrie@abmp.com Jed Heneberry, associate editor jed@abmp.com Smaller practices gain a competitive edge by offering gift cards. With LocalGiftCards.com, your practice gets exposure to over 10,000 locallyminded shoppers every month for free. adVertisinG angie parris-raney, manager angie@abmp.com HannaH leVy, coordinator hannah@abmp.com ProduCtion and desiGn amy Klein, manager amy@abmp.com James sutHerlin, associate james@abmp.com Attract new business. Massage & Bodywork (ISSN 1544-8827; USPS 005-245) is a bimonthly magazine published by Associated Bodywork & Massage Professionals Inc., 25188 Genesee Trail Road, Suite 200, Golden CO 80401. Periodicals rate postage paid at Golden, Colorado, and additional offices. Earn extra income. POSTMASTER: Send address changes to ABMP, 25188 Genesee Trail Road, Suite 200, Golden CO 80401. Strengthen your brand. Vol. #28, Issue #5 September/October 2013. All rights reserved © 2013. suBsCriPtions Reward good clients. Annual subscription rate in the United States and Canada is $26 for one year, $45 for two years (US funds). To subscribe, write to the address shown above or call 800-458-2267. Inexpensive marketing that's simple & effective. Start attracting perfect clients today—there's no cost to get started. Your gift card program includes all of this (and more): ▪ A custom gift card store branded with your logo. ▪ Gift card sales on your website & Facebook page. ▪ Instant digital gift cards sent by email or text. ▪ Funds from sales go directly to you. ▪ Redeem cards from your smartphone or online. ▪ Free listing on LocalGiftCards.com. websites: www.massageandbodywork.com, www.abmp.com, www.massagetherapy.com, www.massageprofessionals.com No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage and retrieval system, without specific written permission from ABMP. The views expressed herein are those of the authors, and not necessarily of the publisher or its advertisers. Publisher cannot be responsible for any unsolicited articles or materials, or the return of such items. The editorial and advertising content in Massage & Bodywork is for educational purposes only and is not intended as comprehensive modality training or medical advice. Massage & Bodywork encourages practitioners and massage therapy clients to consult a qualified professional for individual diagnostic and health-care needs. Enviro/Tech inks, which Massage & Bodywork has printed with since 2002, have a renewable resource content of 27.3%, which is much higher than the published 7% minimum soy content required for soy inks. Enviro/Tech inks include cottonseed, vernonia, sunfl ower, tung, linseed, and canola oils, in addition to soy. Printed in the U.S.A. on recycled stock containing at least 10% postconsumer fiber. Associated Bodywork & massage Professionals www.facebook.com/ABMPpage 888-494-9760 x 5 LocalGiftCards.com Visit us at booth 728 at the IECSC show in Ft. Lauderdale, FL. Sept. 22nd & 23rd. 8 massage & bodywork september/october 2013 @ABMPmassage 800-458-2267 expectmore@abmp.com Contact ABmP for • Address changes • Membership inquiries http://abmp.us/LinkedInMT mp www.massageprofessionals.com

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