Different Strokes
the voice of ABMP
May/June 2013
Client Communication
Hearing Your Clients is a Critical
Component of Your Success
By Karrie Osborn
Your client intake process is comprehensive.
Your marketing program is solid and effective.
And your passion for what you do is unwavering.
So why aren't clients rebooking?
A recent survey of massage consumers says one
reason might be a lack of communication between
you and your clients, or, more specifically, a
discrepancy between the clients' expectations and
what you deliver. The good news? This is something
you can change today.
continued on page 2
Exclusively for
ABMP Members
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The number of
people who are on
www.massage
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an open forum for
all massage and
bodywork therapists.
See page 7 for
more details
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